Who Can Benefit From This Training

🎯 CEOs who want to inspire, lead with clarity, and move people to action
🔗 Senior leadership teams ready to unify direction and energise the organisation
🎥 Comms teams looking to sharpen their edge and raise the bar
📣 Anyone who needs to show up, speak clearly and confidently share stories that matter

🛠️ Training Format Overview

Half-day and full-day formats available
Highly practical and interactive
Delivered online or in-person
Confidential, facilitated sessions tailored to your context
Optional follow-up sessions to go deeper or train more people
Ongoing bespoke coaching for CEOs, senior leaders and smaller comms teams
Everything can be tailored and is grounded in real-world experience and clear strategic thinking

Shift the story at the top and everything downstream starts to work better.

This training is for those who set the story, not who post the content.

The problems this helps you overcome:
- Your messaging isn’t landing with staff or stakeholders
- Communication feels abstract, cautious or overly corporate
- Big ambitions don’t translate into shared momentum
- People aren’t clear on what really matters or where to focus
The outcomes this enables:
- Ability to inspire and activate people with a clear sense of direction
- Confidence to communicate with clarity and credibility
- Alignment across teams, not confusion or interpretation
- Stories people understand, remember and act on
- Strengthened trust internally and externally through consistent leadership communication
Core themes:
- The leader as the original point of meaning and direction
- Turning ambition into stories people can act on
- Speaking with authority without scripting
- Knowing what not to say and why it matters
- Saying less, but making it count
- Speaking with confidence on camera
Format:
- Full-day or 2 × half-days
- Small group or 1:1
- Highly facilitated, conversation-led
- Confidential, practical and impactful

From £4250

Practical AI, utilised well without losing your voice.

This training gives teams confidence in a space filled with noise and hype.

The challenges this overcomes:
- Dabbling in AI with no strategy or confidence
- Or avoiding it entirely for fear of losing authenticity or control
- Teams feeling overwhelmed, unsure what’s safe, useful or appropriate
The outcomes this training enables:
- Staff using AI confidently without compromising voice or values
- Saving time while improving quality and consistency
- Making better decisions faster with clearer thinking
- Working more strategically instead of reactively
- Leading AI adoption responsibly within their organisation
Core themes:
- AI as assistant, not author
- Protecting human judgement and tone
- Where AI genuinely adds value
- Where it introduces risk
- Ethics, bias and reputational awareness
Format:
- 1-day or 2 × half-days
- Live demos using real organisational work
- Clear principles, workflows and tool guidance

From £4250

Create in-house video with confidence, quality and speed without losing control.

This training builds internal capability organisations can rely on.

The challenges this overcomes:
- Not enough budget to hire a professional video production company
- Desire to create regular content but limited budget for video content
- Staff feeling exposed or unsure how to create content in-house
- Worrying about quality slipping or brand inconsistency with UGC video
The outcomes this training enables:
- Staff confidently filming and editing usable video on phones
- Capturing stories quickly without sacrificing quality
- Involving more voices safely and ethically
- Knowing what content works and what shouldn’t be shared
- Increasing output without increasing budget
Core themes:
- Story before technology
- Confidence on camera
- Filming with care, consent and sensitivity
- Authentic content that still feels professional
- Clear boundaries between central and decentralised content
Format:
- 1-day hands-on or 2 × half-days
- Practical, supportive and confidence-building
- Ideal for comms teams and content champions

From £4250